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For Good” Movie’s Marketing Team Has No Chill When It Comes To Budget, So Here’s Every Product, Collab, And Promotion They’ve Done So Far

For Good” Movie’s Marketing Team Has No Chill When It Comes To Budget, So Here’s Every Product, Collab, And Promotion They’ve Done So Far

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We’re less than two months out from Nov. 21, which means it’s OFFICIALLY Wicked: For Good season!!!!!!

"Wicked" movie poster: A good witch in a gown faces a green-skinned witch in black. The Emerald City and a yellow path are in the background

Universal Pictures / Courtesy Everett Collection

So, obviously, that means a TON of brands are releasing their very special Wicked-themed collabs and…I need them all.

Giles Keyte / © Universal Pictures / Courtesy Everett Collection

Before we head back into the world of Oz next month, we wanted to give you a list of a bunch of the product collaborations and marketing materials the Wicked team has been pumping out so far.

1. First up, we have: Equate’s Wicked toothbrush that sings “Popular” and “Defying Gravity”

Equate / Universal

2. Dawn’s Powerwash Spray dish soap in the limited edition scent Fantabulous Floral

Universal / Dawn

3. Secret’s limited edition clinical strength antiperspirant and deodorants in the scents Wickedly Wonderful and Couldn’t Be Lovelier

Secret / Universal

Swarovski

5. Great Value’s color-changing mac ‘n’ cheese that turns either pink or green

Walmart

Voluspa

The official scents are Elphaba’s Bewitching Banyan Forest and Glinda’s Perfectly Pink Yuzu.

General Mills

Squishmallows / amazon.com

The collection includes squishies of Elphaba, Glinda, the Cowardly Lion, the Scarecrow, and the Tin Man.

9. Ariana Grande’s Wicked fragrances that smell like green apple, freesia, and black plum (Elphaba Enchanted) and pink sparkle apple, blush nectarine, and pink pepper (Glinda Bubbly Pink)

ulta.com, ulta.com

Available in both perfume and body mists, these scents are described as “thrillifying.”

10. Ariana Grande’s limited edition r.e.m. beauty x Wicked collection

r.e.m. beauty

Courtesy of Compartés

And if you’re wondering, here are the flavors:

Glinda Chocolate Bar — Strawberry Lavender: Pretty in pink with a floral twist — as sweet and sparkling as the Good Witch herself.

Elphaba Chocolate Bar — Green Apple Caramel: Tart apple with gooey caramel — bold and complex just like the Wicked Witch.

Fiyero Chocolate Bar — Crunchy Corn Chips: A salty-sweet bite with an irresistible crunch — carefree never tasted so good.

Brûlée Toffee Caramel Chocolate Bar: Golden, indulgent, and crackling with decadence.

Pistachio Knafeh Chocolate Bar: Sweet, nutty, and layered with intrigue.

Berry Crumble Chocolate Bar: Bright, tart berries meet buttery crumble for a bar that’s pure enchantment.

Lush / lush.com, Lush / lush.com

Elphaba smells like pink pepper, cedarwood, and vanilla absolute, while Glinda smells like rose oil, benzoin resin, and pistachio.

13. The limited edition Wicked Swiffer (it’s pink!!!)

Swiffer / Universal

Universal / Kristen Ess

Universal / Cascade

16. Diff Eyewear’s Wicked-inspired frames

17. The Wet Brush Wicked collab with three new designs

Wet Brush

Farmacy

Universal / Scunci

20. Insight Editions x Wicked collab which includes Advent calendars, journals, and a tarot deck, and more

Inside Edition

21. The Febreze x Wicked air freshener spray and plug-ins

Universal / Febreze

The limited edition scents are Wicked Wonderfullest Woods and Wicked Beautifical Blossom.

22. RoomMates Wicked Land of Oz peel-and-stick wallpaper

RoomMates

23. The imPress x Wicked collab with eight new press-on nail designs

imPress / Universal

24. The Falscara x Wicked collab with four new fake eyelash designs

Falscara / Universal

25. Classic Cream’s Wicked pink whipped cream that tastes like salted caramel

Classic Cream

American Girl

Dragon Glassware

28. Owala’s Wicked: For Good FreeSip water bottles

Owala

29. Gain In-Laundry Scent Booster beads and detergent pods in the scents Wonderfullest Woods and Beautifical Blossom

Universal / Gain

30. Funko x Wicked‘s new pop figures

Funko Pop

Yeti / Universal

32. The Lego x Wicked collection, which includes scenes from Elphaba and Glinda’s dorm, Glinda’s wedding, and the Emerald City

Lego

33. The Care Bears x Wicked collab that features five new bears

Care Bears

34. The Pillsbury Wicked: For Good sugar cookies

Pillsbury

Olay / Universal

36. The Wicked x Crocs collab with exclusive Jibbitz

Crocs

37. Castify’s Wicked phone case

Casetify / Universal

38. Beekman 1802’s Wicked skin and body set with soaps, pimple patches, and a face mask

Beekman 1802

Build-A-Bear

40. The Original Makeup Eraser x Wicked collab with seven new towel designs

MakeUp Eraser

41. The Béis x Wicked collab with limited edition bags and carry-ons

Beis

Tubbz / Universal

Vera Bradley / Universal

Bombas

45. The limited edition Caboodles x Wicked collection

Caboodles

Betty Crocker / Universal

47. And last, but certainly not least: The Wicked Monolopy board game

Monopoly / Universal

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